The Volkswagen Group has introduced plans to launch a brand new household of electrical small vehicles throughout 4 manufacturers, focusing on a beginning worth of roughly €25,000 and aiming for a 20 per cent market share in Europe’s electrical small automobile section by the medium time period.
The Electrical City Automobile Household will embrace two fashions from the Volkswagen model, one from Cupra, and one from Škoda, with all automobiles scheduled for market launch in 2026. The initiative represents Volkswagen’s technique to faucet into new market segments and entice totally different purchaser teams in an increasing EV market.
All fashions will make the most of the corporate’s developed MEB+ electrical platform, although every will preserve distinct brand-specific traits. The automobiles will function Volkswagen Group’s new unified battery cell know-how, enabling ranges of as much as 450 kilometers for small vehicles whereas leveraging economies of scale and manufacturing synergies.
The mannequin lineup contains the Volkswagen ID. Polo hatchback and ID. Cross Idea SUV, each embodying the model’s new Pure Optimistic design language. The ID. Polo GTI variant marks the primary all-electric mannequin from Volkswagen to hold the GTI designation, historically reserved for sporty on a regular basis automobiles.
Cupra will contribute the Raval hatchback, designed with the model’s attribute sporty and unconventional styling. Škoda’s entry, the Epiq metropolis SUV, targets households and lifestyle-oriented prospects whereas showcasing the model’s new Fashionable Stable design language.
The automobiles will incorporate premium applied sciences sometimes present in higher-end segments, together with the newest technology of Journey Help with lane change perform and visitors mild recognition. Extra options embrace LED matrix lighting, non-compulsory therapeutic massage seats, and pre-conditioning capabilities by means of cell functions.
Software program and connectivity methods will match these present in bigger Volkswagen Group fashions, that includes award-winning navigation with built-in charging planning and entry to an app retailer with over 100 functions. All automobiles will embrace DC fast-charging functionality as normal gear.
Present market forecasts recommend the European electrical small automobile section will increase to roughly 4 occasions its present measurement inside eight years. Volkswagen Group’s goal of capturing 20 per cent of this section would translate to a number of hundred thousand automobiles yearly.
The corporate positions this initiative as a part of its broader technique to change into a worldwide automotive know-how driver, with the central promise of delivering “Expertise for the folks.” All 4 fashions can be displayed collectively at IAA Mobility in Munich from September 7-12, marking their first joint public look forward of the 2026 market introduction.
The Electrical City Automobile Household represents Volkswagen Group’s try to democratize electrical mobility by bringing superior applied sciences to the entry-level section whereas sustaining model differentiation throughout its portfolio.
